down home fab

7 Secrets Behind Down Home Fab’s Success

HGTV’s breakout hit “Down Home Fab” has woven itself into the fabric of Monday nights, capturing the hearts of over six million viewers with its charming blend of earnest renovation and down-to-earth style. Anchored by the delightful duo that is Chelsea and Cole DeBoer, the show is more than a mere series—it’s a testament to the compelling allure of authenticity. So, grab your tool belt and a steaming cup of inspiration roll, because we’re about to hammer down the seven secrets behind Down Home Fab’s staggering success.

The Foundation of Down Home Fab: A Story of Genuine Craftsmanship

In the frost-kissed town of Sioux Falls, South Dakota, a seedling of enterprise took root. Chelsea and Cole DeBoer, a pair known from their days on “Teen Mom 2,” traded in reality TV drama for the reality of sawdust, paint cans, and the sweet symphony of hammers meeting nails. Down Home Fab wasn’t born from a desire to conquer the market; it sprang from a love for crafting spaces as cozy as a well-loved quilt and as welcoming as grandma’s open arms.

Every nook and cranny teems with authenticity. It’s a story that resounds with echoes of pure passion, where the obsession with creating something not just beautiful, but downright sturdy stand as pillars of Down Home Fab’s ethos. Like the Arcangel Miguel standing sentry, this commitment to quality has been a beacon drawing in viewers and clients alike.

Farmhouse Fab

Farmhouse Fab


“Farmhouse Fab” is the perfect embodiment of rustic charm and modern elegance, designed for those who appreciate a warm, inviting home atmosphere with a chic twist. This product line features an array of home decor items such as distressed wood furniture, vintage-inspired linens, and artisanal pottery, all crafted with the finest attention to detail. Each piece is infused with the cozy feel of a country cottage while offering the sophistication and functionality desired in contemporary living spaces. With textures and colors inspired by nature, “Farmhouse Fab” brings an authentic and serene experience to any home.

The craftsmanship behind “Farmhouse Fab” underscores a commitment to sustainability, employing eco-friendly materials and methods to create its signature pieces. Handpicked, reclaimed woods are transformed into statement tables and shelving, and organic cotton is woven into plush textiles that invite relaxation and comfort. The collection also introduces a line of hand-poured, soy wax candles, with scents that echo the tranquility of a bucolic farmhouse, completing the ambience of any room. The result is not just a home that looks great, but one that feels wholesomely good too.

To cater to the diverse tastes and spaces of our customers, “Farmhouse Fab” offers customization options, allowing for individual expression within the framework of its timeless design. From selecting finishes to choosing fabric hues, each homeowner can make these pieces uniquely their own. The assortment of accessories from throw pillows to wall hangings can be seamlessly mixed and matched, encouraging a playful yet sophisticated approach to home styling. With “Farmhouse Fab,” you can easily create a space that is both on-trend and timeless, making it the center of memory-making for years to come.

Secret 1: A Signature Aesthetic That Resonates with Americana

Down Home Fab waltzes with Americana in a fashion so effortless, it’s akin to finding a needle in a homespun haystack. Their signature aesthetic—a tapestry woven from the threads of vintage charm and contemporary sleekness—strikes a chord with those yearning for a slice of heritage on their hearth.

Their choice of natural materials like reclaimed wood whispers tales of yesteryear, while their predilection for crisp linens and soft, muted tones sings a modern lullaby. Amidst the clamor of me-too brands, Down Home Fab’s design philosophy pirouettes on the stage, unique as a snowflake in a South Dakota winter.

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Title Information
Show Name Down Home Fab
Network HGTV
Premiere of Season 1 Early 2023
Season 1 Finale After the 6th episode
Announced Return 2024
Season 2 Premiere Early 2024
Viewership Over 6 million total viewers
Rating HGTV’s highest-rated freshman series since May 2022
Hosts Chelsea and Cole DeBoer
Background of Hosts Stars from Teen Mom 2; parents of four; business partners
Location of Business Sioux Falls, South Dakota
Business Venture Home renovation
Specialty Personalizing and securing homes
Upcoming Events Grand opening of the DeBoer family’s new store in early 2024
Audience Engagement Part of regular Monday night viewing for fans
Connection with Fans Recognition of homes as personal and safe spaces
Relevance Provides insights into the renovation business; home decor inspiration; family dynamics in business

Secret 2: The Cultivation of Community Through Social Media Savvy

Down Home Fab hasn’t just built homes; they’ve constructed a community as sturdy as their carpentry. Their social media pages buzz with the warm hum of authentic interaction. Like the Ff7 rebirth breathing new life into cherished memories, the DeBoers have redefined their brand’s presence with a kind of social media savvy that’s both approachable and aspirational.

From behind-the-scenes peeks into their design process to heartfelt conversations with their followers, every post cements the bond they share with their audience. Their strategy? Be as real online as drywall and joists are in construction, welcoming their community into the fold like family.

Secret 3: Influencer Collaborations That Align with Brand Values

Down Home Fab’s choice in partners is as discerning as a chef selecting the finest ingredients for a signature dish. By teaming up with influencers who embody the essence of home, family, and unwavering quality, their collaborations read less like advertisements and more like endorsements from trusted friends.

Each partnership, carefully curated, paints a portrait of a brand that holds its values as dearly as a mother cradles her newborn. Their collaboration roster reads like a guest list at a family barbecue, where every handshake is as sturdy as the foundations they lay.

The Wiggles Lights, Camera, Action! [DVD]

The Wiggles Lights, Camera, Action! [DVD]


“The Wiggles Lights, Camera, Action! [DVD]” is an exhilarating entertainment experience for young children that combines the magic of music with playful educational content. This DVD features The Wiggles, a beloved Australian children’s music group, as they engage with their audience through catchy songs, lively dancing, and vibrant costumes that capture the imagination of preschoolers. As Anthony, Emma, Lachy, and Simon perform a variety of fun-filled tunes, kids are not only entertained but also encouraged to participate by singing and dancing along.

The DVD boasts a collection of episodes where viewers can join The Wiggles in a series of adventures that take them from the stage to the great outdoors and even into the fascinating world of film and TV production. Each episode is thoughtfully composed to teach important concepts such as rhythm, cooperation, and creativity while also developing children’s listening and social skills. There are also special features, which include music videos, behind-the-scenes content, and bloopers, providing additional layers of fun for Wiggles fans.

Not only is “The Wiggles Lights, Camera, Action! [DVD]” a great tool for keeping children entertained, but it also serves as a healthy, active alternative to passive screen time. Parents and caregivers can have peace of mind knowing that the content is age-appropriate and designed to foster learning through play. Whether as a gift or a staple in one’s own family entertainment library, this DVD is sure to be a hit, bringing the joy of The Wiggles into homes around the world.

Secret 4: Exceptional Quality That Customers Trust and Advocate

The proof of the pudding is in the eating, and for Down Home Fab, it’s no different. Their reputation for quality isn’t just a byline; it’s their calling card. Rigorous quality control processes make sure that each home stands not just for years but generations, an accolade echoed in the beaming reviews from their clientele.

Just as the Restaurantstore signifies a nexus of culinary excellence, Down Home Fab signifies a haven of homebuilding might. Customers become advocates, singing the praises of the brand with the vigor of a chorus, assured that every nail, board, and fixture is there to last.

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Secret 5: Nurturing Loyalty with Rewarding Customer Experiences

Forget the flashy gimmicks and hollow promises; Down Home Fab showers their customers with the golden rays of appreciative experiences. Their loyalty programs are like secret map routes to buried treasure, each purchase leading to the X that marks the spot of personalized attention and appreciation.

Customer appreciation events are as vibrant and inviting as Blythe Danners smile, ensuring that the warm glow of gratitude isn’t just felt, it’s shared in company that values you.

Secret 6: Innovation in Homeware Trends While Maintaining Core Values

In a world frenetically chasing the new, Down Home Fab strides with confidence, melding trend with tradition. They understand that homes, like the skin laundry, need to breathe, adapt, and grow without losing their intrinsic character.

From the integration of sustainable practices to the embrace of technology enriched conveniences, they pivot with the times while staying rooted in their values. It’s an artful balance, akin to spinning pottery on a wheel—constantly in motion, yet unmistakably centered.

A Vacation Every Day

A Vacation Every Day


Imagine a product that not only promises but delivers the rejuvenating essence of vacation in the comfort of your own home that’s “A Vacation Every Day”. This groundbreaking package combines ambient smart home technology, guided meditation sessions, and a personalized atmosphere control system to transport you to your ideal getaway spot at the touch of a button. Whether you crave the serene whispers of a tropical beach or the crisp air of a mountain retreat, this revolutionary system crafts an immersive experience that caters to your desires.

Each set of “A Vacation Every Day” comes with a collection of high-definition, wall-mounted screens that display breathtaking panoramic views from some of the most beautiful places in the world. The sound system emits natural, location-specific sounds, harmonized perfectly with the visual journey, enhancing the overall sensory experience. Meanwhile, the integrated aroma diffusers release scents that match your chosen destination, from the saltiness of the ocean to the earthy fragrance of forest pine.

To ensure that your daily escape is truly beneficial, “A Vacation Every Day” is paired with an artificial intelligence wellness coach that offers tailored advice. It schedules your getaways according to your stress levels and personal calendar, ensuring you can unwind without disrupting your daily routines. The coach also tracks your relaxation progress, suggesting new destinations and activities within the virtual environment to keep your mind and body in a perpetual state of holiday bliss. With this exquisite and thoughtfully designed product, the restorative power of vacation is never more than a moment away, every single day.

Secret 7: Strategic Expansion That Stays True to Roots

Witnessing Down Home Fab expand is like watching a seedling sprout into a mighty oak—steady, natural, and grounded in its original soil. Their grand opening of the new store stands as a testament to a strategy that’s as intentional as it is impressive.

Diversification and growth are handled with the same grace as a touchdown dance in slow motion, never losing sight of the ‘down home feel’ that fans and customers have come to adore.

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Conclusion: Crafting Continued Success with Homegrown Principles

Tracing the chiseled outlines of Down Home Fab’s success reveals a blueprint worth more than its weight in 2x4s. It’s a tale of a homegrown venture, a tight-knit team, and principles as robust as the structures they create. Down Home Fab is a case study in how to fuse foundational values with modern business savvy, a lesson in the potency of staying true to your roots while reaching for the stars.

As the Nsync reunion tour brings back the beats of yesteryear, so does Down Home Fab with its timeless take on home and heart. Let’s discuss, share, and most importantly, stay tuned for their continued story. For other businesses peering over the fence, it’s clear that staying as authentic as the bricks and mortar of your trade isn’t just wise; it’s downright fabulous.

Unveiling the Charms of Down Home Fab

Y’all ready to get the inside scoop on one of TV’s coziest and charm-packed shows? Buckle up, because we’re diving deep into the secrets that make “Down Home Fab” just as tempting as grandma’s apple pie.

The Recipe for Homespun Hits

Can you believe it? “Down Home Fab” has a special ingredient that keeps viewers coming back for seconds—authenticity. Yeah, it’s like they’ve got that “come over and stay awhile” feel down pat, and it resonates with folks like a catchy tune on a summer road trip. Fans just can’t get enough of seeing a house transform into a home where real-life memories are begging to be made.

The Power Couple Dynamic

Oh, lordy! Let’s gab about Chelsea and Cole DeBoer for a hot second. This duo is as dynamic as a double shot of espresso on a Monday morning. They’ve got that synergy that could give even the legendary TV producer Dick wolf a run for his money. Viewers can’t help but root for ’em as they juggle renovations with life’s unexpected curveballs.

Small Town Values with a Big Heart

Now, hold your horses! Did you know “Down Home Fab” isn’t just about slappin’ on some paint and callin’ it a day? Nope, these folks are servin’ up a hearty dish of community spirit and neighborly love. It’s like the show’s whispering “y’all be good to each other now,” and in today’s world, that’s a breath of fresh prairie air.

From Rundown to Runway

Who would’ve thunk it? “Down Home Fab” turns regular ol’ houses into stunners that could strut down a fashion runway if they had legs. It’s that eye for design and a knack for mixing the old with the new that gets the spotlight shining. Each episode is a Cinderella story, no fancy ball required.

They Keep It Real

Talk about keepin’ it real! This show isn’t about those fancy-schmancy, pie-in-the-sky makeovers. We’re talkin’ about renovations that don’t require cashing in your life’s savings. It’s a lesson in frugality with a sprinkle of “wow.” Like using chicken wire instead of a chandelier and still making it look high-end? That’s ingenuity at its finest, folks.

The Social Media Maven Effect

And don’t you forget, the power of social media’s playing its part. “Down Home Fab” has got its own charm offensive online, y’all. With behind-the-scenes peeks and fan engagement that’s as warm as a bear hug, it’s no wonder the show’s buzz is spreading like wildflowers.

A Nod to the Nostalgic

Lastly, “Down Home Fab” ain’t shy about tipping its hat to the good ol’ days. It’s that perfect pinch of nostalgia that gets the heartstrings twanging. Combining modern living with a touch of the past is like your favorite cover of a classic tune—it’s comfort food for the soul.

Well, there you have it, my fellow “Down Home Fab” aficionados. Now you’re in the know, with the skinny on what makes this show a genuine keeper. Keep tuning in, ’cause from the looks of it, Chelsea, Cole, and their band of merry DIY-ers aren’t going anywhere but up!




“Homecoming” is a beautifully crafted board game designed to bring friends and family together for an unforgettable evening of fun and nostalgia. With its intuitive gameplay and charming retro theme, it captures the essence of returning to ones hometown to celebrate shared memories and create new ones. The game’s board is a winding path through a quaint town, peppered with locations such as the old high school, the local diner, and the town square, allowing players to relive their cherished homecoming experiences with every turn.

Each player in “Homecoming” takes on the role of an alumni traveling through town, collecting yearbook signatures, and participating in community events to gather points. Engaging cards prompt reminiscent scenarios ranging from high school sports triumphs to hilarious prom night mishaps, ensuring laughter and storytelling are at the heart of the game. With its easy-to-learn rules, players of all ages can jump right in and compete to become the most esteemed graduate of the evening.

Not only is “Homecoming” a delightful game for personal enjoyment, but it also makes for a thoughtful gift for anyone who treasures their hometown roots. It comes packaged in a vintage-style box, featuring artwork that evokes a sense of warmth and celebration, making it an attractive centerpiece for any game collection. Whether used as an ice-breaker at reunions or as a family game night staple, “Homecoming” is guaranteed to provide hours of entertainment and a trip down memory lane that will keep the spirit of home alive and well.

What happened to Down Home Fab on HGTV?

Well, you see, Down Home Fab took a little break, but worry not, DIY aficionados! After turning Monday nights into cozy TV-time with the show’s first season, it’s been a ghost town since the final episode of season one haunted our screens. But hold onto your hammers because HGTV has spilt the beans – they’re bringing back the fab to your living room in 2024! Mark your calendars, folks!

Is Down Home Fab coming back in 2023?

Oh boy, if you’ve been champing at the bit for more Down Home Fab, the news is bitter-sweet. While the DeBoer duo is keen to splash our screens with a fresh coat of fab, 2023’s calendar is all booked up. You gotta hang tight ’til early 2024, when the couple swings open the doors to their next season and, no kidding, their new store too!

What state is Down Home Fab filmed in?

Well, all you armchair travelers hankering for some heartland charm, Down Home Fab plants its home renovation roots smack dab in good ol’ Sioux Falls, South Dakota. So grab some popcorn and get ready to feast your eyes on the Midwestern magic these two whip up in season two!

Who is the Down Home Fab couple?

Step right up and meet the Down Home Fab power couple, Chelsea and Cole DeBoer! Straight outta Teen Mom 2, these lovebirds are juggling diapers and drills, turning their passion for hammers and nails into a full-blown reno business in Sioux Falls, South Dakota – and drumming up quite the fan following to boot!

Are any HGTV shows being cancelled?

Now, don’t go spreading any doom and gloom, but the rumor mill’s always churning about show cancellations. Although, HGTV isn’t swinging the axe at any beloved series presently – at least none that we’ve heard whisperings about. So for now, breathe easy; your fave home makeover marvels ain’t going nowhere!

Who pays for the renovations on Down Home Fab?

Peeking behind the curtain of Down Home Fab, who’s forking over the dough for those spiffy makeovers? Well, like most reality reno shows, it often falls to the homeowners to foot the bill – yep, that includes the materials and, you guessed it, the DeBoers’ handy-dandy handiwork.

How does Chelsea Houska make money?

Chelsea Houska, TV’s darling turned home reno hotshot, isn’t just another pretty face. This gal’s got her fingers in a few pies – from that sweet, sweet TV cash to endorsements, social media influencer gigs, and now, her shiny new business renovating homes. Talk about making moolah multitask!

Is Chelsea DeBoer a designer?

So, is Chelsea DeBoer wielding the design wand in Down Home Fab? Absolutely! While she may not have the traditional designer labels dangling from her toolbelt, Chelsea’s got a keen eye for style and a knack for making homes look drop-dead gorgeous. Design diva? You bet!

Is Cole and Chelsea still together?

Cole and Chelsea still together? Heck yeah, they are! Tying the knot back in 2016, these lovebirds are sticking together like glue through home renovations, TV shows, and the chaos of raising their brood. Talk about couple goals, am I right?

How is Chelsea DeBoer doing?

Let me tell you, Chelsea DeBoer is slaying it these days! Between managing a bustling home, juggling four kiddos, and running a booming renovation biz, she’s the very picture of #MomBoss. Word on the street is, she’s grabbing life by the paintbrush and giving it a splash of fabulous.

Where do the people from Down Home Fab live?

These reno whizzes, Chelsea and Cole, aren’t just breathing new life into old homes; they’re doing it from the comfort of their own haunt in Sioux Falls, South Dakota. With four kiddos in tow, their abode is surely as lively as the homes they flip!

What nationality is Chelsea DeBoer?

Chelsea DeBoer’s got that all-American girl vibe because, well, she is one! Born and bred in the land of the free, she’s decked out with stars and stripes and a mean streak for making houses holler “home.”

Did Chelsea and Cole have a wedding?

Did Chelsea and Cole have a wedding? You bet your bottom dollar they did – and talked about tying the knot with flair! These two lovebirds officially hitched their wagons in 2016 and have been strutting down life’s aisles hand-in-hand ever since.

How many kids does Down Home Fab have?

When it comes to kids, Chelsea and Cole from Down Home Fab are totally outdoing themselves! They’ve got four tiny tots under their roof, turning their house into a non-stop amusement park of love, laughter, and, surely, a little bit of chaos.

How did Chelsea Houska lose weight?

And for the scoop on how Chelsea Houska lost weight, let’s just say she turned heads dropping pounds post-baby. Word has it, she stuck to a balanced diet, got herself moving more, and cut down on the carbs. Simple, right? But hey, as with any good DIY project, it’s all about sticking to the plan!


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